Retail
Subscription
to Advertise
  • ISSUES
    • 1996 to 1999
      • 1996
        • May 1996
        • June 1996
        • July 1996
        • August 1996
        • September 1996
        • October 1996
        • November 1996
        • December 1996
      • 1997
    • 2000 to 2009
      • 2006
        • January 2006
        • February 2006
        • March 2006
        • April 2006
        • May 2006
        • June 2006
        • July 2006
        • August 2006
        • September 2006
        • October 2006
        • November 2006
        • December 2006
      • 2007
        • March 2007
        • April 2007
        • May 2007
        • July 2007
        • August 2007
        • September 2007
        • November 2007
        • December 2007
      • 2008
        • January 2008
        • February 2008
        • March 2008
        • April 2008
        • May 2008
        • June 2008
        • July 2008
        • August 2008
        • September 2008
        • October 2008
        • November 2008
        • December 2008
      • 2009
        • January 2009
        • February 2009
        • March 2009
        • April 2009
        • May 2009
        • June 2009
        • June 2009
        • July 2009
        • August 2009
        • September 2009
        • October 2009
        • November 2009
        • December 2009
    • 2010 to 2019
      • 2010
        • January 2010
        • February 2010
        • March 2010
        • April 2010
        • May 2010
        • June 2010
        • July 2010
        • August 2010
        • December 2010
      • 2011
        • January 2011
        • February 2011
        • March 2011
        • April 2011
        • May 2011
        • June 2011
        • July 2011
        • August 2011
        • September 2011
        • October 2011
        • November 2011
        • December 2011
      • 2012
        • January 2012
        • February 2012
        • March 2012
        • April 2012
        • May 2012
        • June 2012
        • July 2012
        • August 2012
        • September 2012
        • October 2012
        • November 2012
        • December 2012
      • 2013
        • January 2013
        • February 2013
        • March 2013
        • April 2013
        • May 2013
        • June 2013
        • July 2013
        • August 2013
        • September 2013
        • November 2013
        • December 2013
      • 2014
        • January 2014
        • February 2014
        • March 2014
        • April 2014
        • May 2014
        • June 2014
        • July 2014
        • August 2014
        • September 2014
        • October 2014
        • November 2014
        • December 2014
      • 2015
        • January 2015
        • February 2015
        • March 2015
        • April 2015
        • May 2015
        • June 2015
        • July 2015
        • August 2015
        • September 2015
        • October 2015
        • November 2015
        • December 2015
      • 2016
        • January 2016
        • February 2016
        • March 2016
        • April 2016
        • May 2016
        • June 2016
        • July 2016
        • August 2016
        • October 2016
        • November 2016
        • December 2016
      • 2017
        • January 2017
        • February 2017
        • March 2017
        • April 2017
        • May 2017
        • June 2017
        • July 2017
        • August 2017
        • September 2017
        • October 2017
        • November 2017
        • December 2017
      • 2018
        • January 2018
        • February 2018
        • March 2018
        • April 2018
        • May 2018
        • June 2018
        • July 2018
        • August 2018
        • September 2018
        • October 2018
        • November 2018
        • December 2018
      • 2019
        • January 2019
        • February 2019
        • March 2019
        • April 2019
        • May 2019
        • June 2019
        • July 2019
        • August 2019
        • September 2019
        • October 2019
        • November 2019
        • December 2019
    • 2020 to 2023
      • 2020
        • January 2020
        • February 2020
        • March 2020
        • April 2020
        • May 2020
        • June 2020
        • July 2020
        • August 2020
        • September 2020
        • October 2020
        • November 2020
        • December 2020
      • 2021
        • January 2021
        • February 2021
        • March 2021
        • April 2021
        • May 2021
        • June 2021
        • July 2021
        • August 2021
        • September 2021
        • October 2021
        • November 2021
        • December 2021
      • 2022
        • January 2022
        • June 2022
        • February 2022
        • July 2022
        • March 2022
        • April 2022
        • August 2022
        • May 2022
        • December 2022
      • 2023
        • January 2023
        • February 2023
        • March 2023
        • July 2023
        • April 2023
        • May 2023
        • June 2023
  • FOR DIGITAL SUBSCRIPTION
  • BT AWARDS
    • BT Top 40
      • BT Top 40 2021 – 2022
    • BT Top 30
      • BT Top 30 2018 – 2019
    • BT Top 25
      • BT Top 25 2011 – 2012
      • BT Top 25 2012 – 2013
      • BT Top 25 2013 – 2014
    • BT Top 20
      • BT Top 20 2009 – 2010
      • BT Top 20 2010 – 2011
    • BT Top 10
      • BT Top 10 2008 – 2009
      • BT Top 10 2007 – 2008
      • BT Top 10 2006 – 2007
      • BT Top 10 2005 – 2006
      • BT Top 10 2003 – 2004
      • BT Top 10 2000 – 2001
      • BT Top 10 1999 – 2000
      • BT Top 10 1998 – 1999
      • BT Top 10 1997 – 1998
      • BT Top 10 1996 – 1997
      • BT Top 10 1995 – 1996
  • ABOUT US
No Result
View All Result
Business Today
No Result
View All Result

Thai Airways: Keeping up with the times

in News Pack, November 1996
0

Thai Airways International Ltd., celebrate on November 3rd, twenty years of its operational service to Sri Lanka.

The airline which has an aviation history of 36 years, and is popularly referred to as ‘more than just an airline’ has since its first aircraft the Douglas DC-6B take-off on May 1,1960, from Bangkok’s Don Muang Airport to Hong Kong-developed to the extent that it now enjoys the reputation of being “one of Asia’s fastest growing and most profitable airlines” having, of course, recorded “profits for 31 consecutive years and increased its modern aircraft fleet to 73,”

“Our airline made a profit for the first time in 1964 and since then has not reported a loss. Our modern aircraft includes the world’s first Boeing 777 with Rolls-Royce Trent 800 engines-the first Boeing for Thai”, said Siriphong Mangkalee, General Manager, Thai Airways International Public Co., Ltd.

Thai’s latest financial year report reflects a profit of USS 2.9 billion – an increase of 11.7% over the previous year and the number of passengers carried as being 12,833,539.

Today, its modern fleet of air- crafts fly to 72 destinations in 37 countries across four continents Asia, Europe, America and Australia.

As far as Sri Lanka is concerned, Thai began its flight services on November 3rd, 1976 with its DC 8 and one-weekly flight between Bangkok and Sri Lanka.

By 1977, it had increased its frequency to two flights per week. In mid-June 1976, the DC 8 was replaced by the A300 and Thai thus had the privilege of being the first Asian Airline to fly this air-craft. During the years December 1979 to 1980, the flights were increased to 3 per week and the years 1993 to 1995 saw changes in flight schedules and the McDonald Douglas MD II replaced the A300.

During the last 20 years, Thai has been of assistance to Sri Lanka in a number of ways. It has helped freight forwarders by providing cargo space to Bangkok and its growing network. It has featured Sri Lanka in its Royal Orchid Holidays program-thus benefiting our tourism industry with “Advertising and Promotion” via Thai offices worldwide.

Thai has also with its Royal Orchid Plus frequent flyer program introduced in July 1993, been offering a number of travel privileges to “our 1,300 members such as free travel, based on the mile- age covered, irrespective of the class of travel-first, business or
economy.”

Thai Airways has its own strategy for shaping its future and stabilizing its position as a global airline with a strong presence within the Asian region.

“And why should we not?”, asks Mangkalee. “When international travel is growing at an unprecedented pace affording a wealth of opportunities for an increasing global economy.”

Having realized that to fly to all corners of the globe with its own aircraft to achieve that “International reach” is not feasible, Thai has entered into “strategic alliances” with other Airlines like Germany’s Lufthansa (which will carve out its position as South East Asia’s Aviation hub) and America’s United Airlines.

Under these partnerships, the flight schedules of these three airlines are coordinated, passenger services facilitated and code sharing arrangements are arrived at, which enable them to offer seats on another partner carrier. In this way, Thai is able to extend its Route services to the Far East, Europe and the USA, which would otherwise not have been commercially viable.

With these “Strategic alliances” and a base in Bangkok (and in Europe through Lufthansa), Thai Airways expects to build an “aviation super highway.”

There is also one thing that Thai Airways heavily concentrates on and that is providing its passengers with flight safety. Thus we look critically when recruiting pilots and at our pilot training procedures. Pilot training being a must, the quality of training given to our pilots leave no room for compromise. Because we’re committed to maintaining the maximum standards of flight safety, we seek and rely on advance technologies, said Mangkalee.

He says that Thai Airways has maintained an uninterrupted flight service to Sri Lanka whatever the conditions and that they hope to continue and maintain their strong presence in this market in the years ahead too.

Please login to join discussion

Business Today August 2023

Business Today September 2023

  • Privacy Policy
  • Terms & Conditions

© 2023 BT Options. All Rights Reserved

No Result
View All Result
  • ISSUES
    • 1996 to 1999
      • 1996
      • 1997
    • 2000 to 2009
      • 2006
      • 2007
      • 2008
      • 2009
    • 2010 to 2019
      • 2010
      • 2011
      • 2012
      • 2013
      • 2014
      • 2015
      • 2016
      • 2017
      • 2018
      • 2019
    • 2020 to 2023
      • 2020
      • 2021
      • 2022
      • 2023
  • FOR DIGITAL SUBSCRIPTION
  • BT AWARDS
    • BT Top 40
      • BT Top 40 2021 – 2022
    • BT Top 30
      • BT Top 30 2018 – 2019
    • BT Top 25
      • BT Top 25 2011 – 2012
      • BT Top 25 2012 – 2013
      • BT Top 25 2013 – 2014
    • BT Top 20
      • BT Top 20 2009 – 2010
      • BT Top 20 2010 – 2011
    • BT Top 10
      • BT Top 10 2008 – 2009
      • BT Top 10 2007 – 2008
      • BT Top 10 2006 – 2007
      • BT Top 10 2005 – 2006
      • BT Top 10 2003 – 2004
      • BT Top 10 2000 – 2001
      • BT Top 10 1999 – 2000
      • BT Top 10 1998 – 1999
      • BT Top 10 1997 – 1998
      • BT Top 10 1996 – 1997
      • BT Top 10 1995 – 1996
  • ABOUT US

© 2023 BT Options. All Rights Reserved