Sri Lanka Telecom (SLT) in collaboration with Ceylinco Insurance, offered a free insurance coverage to selected Small and Medium-sized Enterprise (SME) customers in recognition of the customer’s continuous business engagement with SLT. Over 300 SME loyalty customers islandwide benefited from this insurance coverage. The insurance offers one million worth of fire and personal accident cover for a period of one year. Since fire accidents are unexpected and cause massive destruction, which can bring a flourishing business to an impasse, this insurance coverage will support business owners to feel secure and carry on their businesses with confidence. Moreover, it provides financial assistance for the insurance holder’s physical disablement or an accident.